{"id":19934,"date":"2026-07-08T09:31:05","date_gmt":"2026-07-08T07:31:05","guid":{"rendered":"https:\/\/www.stadtmanufaktur.com\/?post_type=avada_portfolio&p=19934"},"modified":"2026-07-08T10:01:59","modified_gmt":"2026-07-08T08:01:59","slug":"gelsenkirchen-transformation-of-the-city-center","status":"publish","type":"avada_portfolio","link":"https:\/\/www.stadtmanufaktur.com\/en\/projekte\/bad-reichenhall-inner-city-development\/","title":{"rendered":"Bad Reichenhall: Digital Land Management for a Viable City Centre of the Future"},"content":{"rendered":"
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Client: Bad Reichenhall Tourism and Place Marketing GmbH<\/h3><\/div>
Project period: 2026\u20132027<\/h5><\/div>
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The project in brief<\/h2><\/div>

Which vacant properties can be put to use, what types of uses are missing\u2014and where does the greatest potential lie for the city centre? This is exactly where the project in Bad Reichenhall comes in: As part of the \u201cStrong Place Marketing for Vibrant City Centres\u201d funding program, our team of experts is supporting Bad Reichenhall Tourismus und Stadtmarketing GmbH<\/a> (BRM) in setting up a digital space management system for city centre development.<\/b> <\/p>\n

The goal of the project is to measurably reduce vacancy rates, strengthen the retail and service offerings, and further develop central locations with appropriate uses. <\/b>Digital space management consolidates information on vacancies, uses, properties, foot traffic, and purchasing power\u2014serving as a management tool for engaging with property owners, interim uses, new business locations, and strategic decisions.<\/span><\/p>\n

An Overview of Our Services:<\/b><\/span><\/p>\n