{"id":9693,"date":"2023-06-10T18:54:10","date_gmt":"2023-06-10T16:54:10","guid":{"rendered":"https:\/\/www.stadtmanufaktur.com\/projekte\/hanover-accompanying-the-transformation-with-city-center-management\/"},"modified":"2025-10-06T11:22:04","modified_gmt":"2025-10-06T09:22:04","slug":"hanover-accompanying-the-transformation-with-city-center-management","status":"publish","type":"avada_portfolio","link":"https:\/\/www.stadtmanufaktur.com\/en\/projects\/hannover-city-management-for-the-city-center-transformation\/","title":{"rendered":"Hanover: Accompanying the transformation with city center management"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:15px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:15px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:40px;width:100%;\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:#bf884e;--awb-margin-bottom:10px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Lora&quot;;font-style:normal;font-weight:700;margin:0;--fontSize:30;line-height:1.3;\">Client: Economic development of the state capital Hannover<\/h3><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-five\" style=\"--awb-margin-bottom:50px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h5 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Lora&quot;;font-style:italic;font-weight:500;margin:0;--fontSize:21;--minFontSize:21;line-height:1.5;\">Project period: November 2022 &#8211; May 2023<\/h5><\/div><div class=\"fusion-separator fusion-has-icon\" style=\"align-self: flex-start;margin-right:auto;margin-top:0px;margin-bottom:20px;width:100%;max-width:400px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#dcbaa1;border-top-width:1px;\"><\/div><span class=\"icon-wrapper\" style=\"border-color:transparent;font-size:18px;width: 1.75em; height: 1.75em;border-width:1px;padding:1px;margin-top:-0.5px\"><i class=\"fa-angle-down fas\" style=\"font-size: inherit;color:#dcbaa1;\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#dcbaa1;border-top-width:1px;\"><\/div><\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">The project in brief<\/h2><\/div><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-margin-bottom:60px;\"><p>The <a href=\"https:\/\/www.wirtschaftsfoerderung-hannover.de\/index.php\" target=\"_blank\" rel=\"noopener noreferrer\">economic development agency of the state capital of Hanover<\/a> gave us a clear mandate: to develop an <b>organizational and implementation recommendation for <a href=\"https:\/\/www.stadtmanufaktur.com\/en\/strategic-consulting\/urban-development\/city-centre-management\/\">city centre management<\/a> to <\/b>accompany the integrated concept for a resilient city centre.<\/p>\n<p>We used two model approaches to illuminate the possibilities for action &#8211; and derived a clear recommendation for Hanover: an<strong> integrative <\/strong>rather than merely cooperative <b>model for city centre management<\/b> that bundles forces and competencies, involves public and private stakeholders and accompanies the city centre transformation.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">Task and background<\/h2><\/div><div class=\"fusion-text fusion-text-2 fusion-text-no-margin\" style=\"--awb-margin-bottom:60px;\"><p>In 2021, Hannover conducted a participatory dialogue on the future of the city center, followed by a draft resolution in September 2022 &#8211; including the establishment of a city center management: &#8220;The establishment of an interdisciplinary &#8216;caretaker unit&#8217; is an important building block for the successful transformation of the city center into a place with more diversity of use, new use of public spaces, new, sustainable mobility, good economic conditions, in short, with a high quality of stay,&#8221; according to <a href=\"https:\/\/www.hannover.de\/Leben-in-der-Region-Hannover\/Politik\/B%C3%BCrgerbeteiligung-Engagement\/Innenstadtdialog-Hannover\/F%C3%B6rderprogramme\/Sofortprogramm-%22Perspektive-Innenstadt!%22-Hannover-in-F%C3%B6rderprogramm-des-Landes-aufgenommen\/Machbarkeitsstudie-f%C3%BCr-ein-Innenstadtmanagement-der-LH-Hannover\" target=\"_blank\" rel=\"noopener noreferrer\">the argumentation of the Hannover Economic Development Agency<\/a>.<\/p>\n<p><span style=\"color: var(--awb-text-color); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform); background-color: var(--awb-bg-color-hover);\">The project was funded by the <a href=\"https:\/\/www.europarl.europa.eu\/factsheets\/de\/sheet\/95\/europaischer-fonds-fur-regionale-entwicklung-efre-\" target=\"_blank\" rel=\"noopener noreferrer\">European Regional Development Fund (ERDF)<\/a> and the<\/span><span style=\"color: var(--awb-text-color); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform); background-color: var(--awb-bg-color-hover);\"><br \/>\n  <a href=\"https:\/\/www.europa-fuer-niedersachsen.niedersachsen.de\/startseite\/aktuelles\/aktuelle_meldungen\/land-unterstutzt-kommunen-schnell-bei-innenstadtentwicklung-198352.html\" target=\"_blank\" rel=\"noopener noreferrer\">&#8220;Perspektive Innenstadt!&#8221;<\/a><br \/>\n<\/span> <a href=\"https:\/\/www.europa-fuer-niedersachsen.niedersachsen.de\/startseite\/aktuelles\/aktuelle_meldungen\/land-unterstutzt-kommunen-schnell-bei-innenstadtentwicklung-198352.html\" target=\"_blank\" rel=\"noopener noreferrer\">immediate action program <\/a>of the <span style=\"color: var(--awb-text-color); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform); background-color: var(--awb-bg-color-hover);\">state of Lower Saxony.<\/span><\/p>\n<\/div><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">Our way of working<\/h2><\/div><div class=\"fusion-text fusion-text-3\"><p>The aim of the project was to develop a city center management system that is <b>a communication, networking and control unit in one<\/b> &#8211; and develops future-proof impulses for the transformation of the city center.<\/p>\n<p>It was clear to us that a city center consists of many players and numerous interests. That is why sustainable models can only be developed <a href=\"https:\/\/www.stadtmanufaktur.com\/en\/strategic-consulting\/methodology\/stakeholder-management\/\">in cooperation with the public and private stakeholders<\/a> of the city center &#8211; taking into account expectations, existing processes and interfaces. <\/p>\n<p><b>For the project process, this meant<\/b><\/p>\n<ul>\n<li><span style=\"color: var(--awb-text-color); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform); background-color: var(--awb-bg-color);\">Individual discussions with key public and private stakeholders to analyze the initial situation and expectations of city center management<br \/>\n<\/span><\/li>\n<li><span style=\"color: var(--awb-text-color); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform); background-color: var(--awb-bg-color);\">3 workshops with stakeholders (objectives and fields of action, interfaces and cooperation, shoulder view organizational models)<br \/>\n<\/span><\/li>\n<li><span style=\"color: var(--awb-text-color); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform); background-color: var(--awb-bg-color);\">Intensive coordination and feedback rounds to qualify and refine the model approaches<br \/>\n<\/span><\/li>\n<li><span style=\"color: var(--awb-text-color); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform); background-color: var(--awb-bg-color);\">Elaboration of two organizational models and derivation of a clear recommendation for one model<\/span><\/li>\n<\/ul>\n<div><\/div>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-margin-top:40px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"800\" height=\"599\" alt=\"Workshop on city center development in Hanover\" title=\"Stadtmanufaktur_Projekte_Hannover_inner_city_development_workshops\" src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2023\/06\/Stadtmanufaktur_Projekte_Hannover_Innenstadtentwicklung-Workshops.jpg\" data-orig-src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2023\/06\/Stadtmanufaktur_Projekte_Hannover_Innenstadtentwicklung-Workshops.jpg\" class=\"lazyload img-responsive wp-image-7241\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27800%27%20height%3D%27599%27%20viewBox%3D%270%200%20800%20599%27%3E%3Crect%20width%3D%27800%27%20height%3D%27599%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2023\/06\/Stadtmanufaktur_Projekte_Hannover_Innenstadtentwicklung-Workshops-200x150.jpg 200w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2023\/06\/Stadtmanufaktur_Projekte_Hannover_Innenstadtentwicklung-Workshops-400x300.jpg 400w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2023\/06\/Stadtmanufaktur_Projekte_Hannover_Innenstadtentwicklung-Workshops-600x449.jpg 600w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2023\/06\/Stadtmanufaktur_Projekte_Hannover_Innenstadtentwicklung-Workshops.jpg 800w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1150px) 100vw, (max-width: 970px) 100vw, 800px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-4 fusion-text-no-margin\" style=\"--awb-margin-top:10px;--awb-margin-bottom:60px;\"><p style=\"font-size: 18px;\" data-fusion-font=\"true\">Workshop with city stakeholders<\/p>\n<\/div><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">The result: integration model trumps cooperation model<\/h2><\/div><div class=\"fusion-text fusion-text-5\"><p>Two sophisticated model approaches for inner city management, including resource requirements and evaluation, are on the table &#8211; with strong arguments in favor of the <b>integration model<\/b> we have developed. The public and private stakeholders are positive and implementation can begin. Hannover wants to and will actively shape the inner city transformation &#8211; with integrative inner city management.  <\/p>\n<div><\/div>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:15px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:15px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:15px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:15px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:40px;width:100%;\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>A sustainable organizational and working structure to support the inner city transformation in Hanover: In an efficient process, we worked with public and private stakeholders to develop a solution for the state capital.<\/p>\n","protected":false},"author":6,"featured_media":7357,"menu_order":10,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[90,94,88],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-9693","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-city-centre-development","portfolio_category-city-centre-management","portfolio_category-urban-development"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hanover: inner city management for inner city transformation<\/title>\n<meta name=\"description\" content=\"Hanover is striving for city center management. 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