{"id":9295,"date":"2024-09-19T14:59:31","date_gmt":"2024-09-19T12:59:31","guid":{"rendered":"https:\/\/www.stadtmanufaktur.com\/model-development-for-cities\/"},"modified":"2026-02-24T15:42:39","modified_gmt":"2026-02-24T14:42:39","slug":"strategic-framework","status":"publish","type":"page","link":"https:\/\/www.stadtmanufaktur.com\/en\/strategic-consulting\/urban-development\/strategic-framework\/","title":{"rendered":"Strategic framework"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background fusion-parallax-none nonhundred-percent-fullwidth non-hundred-percent-height-scrolling lazyload\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:6%;--awb-padding-right:10%;--awb-padding-bottom:8%;--awb-padding-left:10%;--awb-padding-right-small:20px;--awb-padding-left-small:20px;--awb-margin-bottom:50px;--awb-background-image:linear-gradient(180deg, rgba(72,93,104,0.8) 0%,rgba(72,93,104,0.65) 100%);;--awb-background-size:cover;--awb-flex-wrap:wrap;\" data-bg=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2024\/09\/leitbild-stadt-stadtmanufaktur.jpg\" data-bg-gradient=\"linear-gradient(180deg, rgba(72,93,104,0.8) 0%,rgba(72,93,104,0.65) 100%)\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1260px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-flex-start fusion-column-no-min-height\" style=\"--awb-padding-right:15px;--awb-padding-left:15px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:50px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:#ffffff;--awb-margin-top-small:30px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:48;line-height:1.3;\">A strong mission statement for your city<\/h1><\/div><div class=\"fusion-separator\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;max-width:300px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:#ffffff;border-color:#ffffff;border-top-width:1px;\"><\/div><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#ffffff;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\"><div>A mission statement is the strategic framework for cities &#8211; forward-looking, concrete, unifying. We accompany you on the path from vision to mission <\/div><\/h2><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-first\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-font-size:16px;\"><p>The challenge<\/p>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">Dear city, where should the journey go?<\/h2><\/div><div class=\"fusion-text fusion-text-2\"><p>Every city must ask itself this question. After all, the challenges facing cities and municipalities are complex and multi-layered: <\/p>\n<ul>\n<li><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\">How does your city deal with urbanization \/ population growth or population decline?  <\/span><\/li>\n<li><span style=\"text-align: var(--awb-content-alignment);\"><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">How do you manage the increasing complexity of urban development between high demand and limited budgets? <\/span><\/span>budgets<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">?<\/span><\/span><\/span><\/li>\n<li><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\">How do you ensure the sustainable economic development of your location &#8211; despite the shortage of skilled workers and international interdependencies?<\/span><\/li>\n<li><span style=\"text-align: var(--awb-content-alignment);\"><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">How do you improve soft location factors such as the quality of life in <\/span><\/span>in your<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> city?<\/span><\/span><\/span><\/li>\n<li><span style=\"text-align: var(--awb-content-alignment);\"><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">How do <\/span><\/span>you<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> mediation and dialog in the midst of <\/span><\/span>conflicts of interest<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> and lack of consensual solutions?<\/span><\/span><\/span><\/li>\n<\/ul>\n<p><b>A mission statement can provide answers to these &#8220;how&#8221; questions. It serves as a strategic planning basis and target orientation for long-term municipal development. Together with you, we define a pioneering mission statement as a future strategy for your city.  <\/b><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"667\" height=\"1000\" alt=\"Hamburg mission statement: HafenCity as an example of the impact of a mission statement\" title=\"mission statement-hamburg-growing-city\" src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2024\/09\/leitbild-hamburg-wachsende-stadt.jpg\" data-orig-src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2024\/09\/leitbild-hamburg-wachsende-stadt.jpg\" class=\"lazyload img-responsive wp-image-7338\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27667%27%20height%3D%271000%27%20viewBox%3D%270%200%20667%201000%27%3E%3Crect%20width%3D%27667%27%20height%3D%271000%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2024\/09\/leitbild-hamburg-wachsende-stadt-200x300.jpg 200w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2024\/09\/leitbild-hamburg-wachsende-stadt-400x600.jpg 400w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2024\/09\/leitbild-hamburg-wachsende-stadt-600x900.jpg 600w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2024\/09\/leitbild-hamburg-wachsende-stadt.jpg 667w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 970px) 100vw, 600px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-3\" style=\"--awb-font-size:18px;--awb-margin-top:15px;\"><p>Hamburg&#8217;s mission statement <strong>&#8220;Metropole Hamburg \u2013 Wachsende Stadt&#8221;<\/strong> from 2002 still has an impact today: it is considered the big bang for Hamburg as a &#8220;boomtown&#8221; with major projects such as HafenCity<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-right:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-first\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:#bf884e;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;--awb-sep-color:#8bc34a;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Lora&quot;;font-style:normal;font-weight:400;margin:0;--fontSize:30;line-height:1.3;\">&#8220;A city&#8217;s mission statement is strategy, argumentation and vision all rolled into one. It summarizes the many concepts, projects and ideas buzzing around for a city in a strategic framework &#8211; with tangible goals for the future.<b>&#8220;<\/b><\/h3><\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-font-size:18px;--awb-margin-top:-10px;\"><p>Thorsten Kausch, Managing Director of Stadtmanufaktur<\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:40px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-last\" style=\"--awb-bg-size:cover;width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-5\" style=\"--awb-font-size:16px;\"><p>Our approach<\/p>\n<\/div><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">Mission statement as a compass &#8211; for politics, administration and citizens<\/h2><\/div><div class=\"fusion-text fusion-text-6\"><p>A mission statement gives a city a clear plan, sharpens its profile and creates identity. It acts as a compass for <a href=\"https:\/\/www.stadtmanufaktur.com\/en\/consulting\/urban-development\/\">sustainable urban development<\/a> and <a href=\"https:\/\/www.stadtmanufaktur.com\/en\/strategic-consulting\/place-branding\/\">strategic place branding<\/a>. Provided that the mission statement has been developed in a targeted, collaborative and realistic manner &#8211; with the aim of serving as a <b>framework for action<\/b> for politicians and the administration and as a <b>guide for<\/b> citizens.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-four\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">Our approach<\/h4><\/div><div class=\"fusion-text fusion-text-7\"><ul>\n<li><span style=\"text-align: var(--awb-content-alignment);\"><b style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">Holistic perspective: <\/b><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">We integrate different disciplines and views &#8211; thanks to <\/span><\/span><a style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\" href=\"https:\/\/www.stadtmanufaktur.com\/en\/about-us\/\">interdisciplinary team<\/a><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> with experience in <\/span><\/span>politics<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">urban planning<\/span><\/span>culture, tourism, economy, place marketing etc.<\/span><\/li>\n<li><span style=\"text-align: var(--awb-content-alignment);\"><span style=\"font-weight: bold; font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">Targeted stakeholder and citizen participation: <\/span><\/span>We<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> involve<b> <\/b><\/span><\/span><\/span><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\">residents and stakeholders in the development process.<\/span><\/li>\n<li><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\"><b>Clear recommendations, concrete measures: <\/b>We provide you with a future-oriented mission statement with realistic goals and measures.<\/span><\/li>\n<\/ul>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-right:40px;--awb-margin-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_3_5 3_5 fusion-three-fifth fusion-column-first\" style=\"--awb-padding-right:20px;--awb-bg-size:cover;width:60%;width:calc(60% - ( ( 4% ) * 0.6 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-8\" style=\"--awb-font-size:16px;\"><p>Your advantages<\/p>\n<\/div><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">The big picture: strategy, vision and goals in a mission statement<\/h2><\/div><div class=\"fusion-text fusion-text-9\"><p>In summary, a city&#8217;s mission statement consists of a vision that is reflected in objectives and is to be achieved through defined measures.  <b>A mission statement summarizes the big picture in precise words and actions.<\/b><\/p>\n<p>In addition to the above-mentioned advantages of such a mission statement for the city, there are also very specific benefits from the perspective of politics and administration:<\/p>\n<ul>\n<li><b style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\">A mission statement creates (economic) predictability.<\/b><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\">  This applies to urban projects, but also to investors and companies. &#8211;   <\/span><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\"><i>If you know your goal, you can follow your path.<\/i><\/span><\/li>\n<li><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\"><b>A mission statement pools resources and generates synergies:<\/b> Through the common goal  <\/span><span style=\"text-align: var(--awb-content-alignment);\"><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"><span style=\"font-style: var(--awb-text-font-style);\">and value system, the priorities are clear and departments \/ specialist departments can work together better. &#8211;  <\/span><i>Whoever wants a common  <\/i><\/span><\/span><i>goal can pursue this together.<\/i><\/span><\/li>\n<li><span style=\"text-align: var(--awb-content-alignment);\"><b><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">A well <\/span><\/span><\/b><b>communicated<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> mission statement increases acceptance<\/span><\/span><\/b><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> in the citizenry <\/span><\/span>towards<span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">  Decisions from politics and administration. &#8211;   <\/span><span style=\"letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"><i>If you know your goal, you understand your actions.  <\/i><\/span><\/span><\/span><\/li>\n<\/ul>\n<p><b>The next step is up to you. <a href=\"https:\/\/www.stadtmanufaktur.com\/en\/contact-us\/\">Contact us<\/a>, discuss the potential of a mission statement for your city with us and join us on our journey into the future.<\/b><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_2_5 2_5 fusion-two-fifth fusion-column-last\" style=\"--awb-bg-size:cover;width:40%;width:calc(40% - ( ( 4% ) * 0.4 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-text fusion-title-size-four\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:24;--minFontSize:24;line-height:1.5;\">The Stadtmanufaktur competencies:<\/h4><\/div><ul style=\"--awb-line-height:30.6px;--awb-icon-width:30.6px;--awb-icon-height:30.6px;--awb-icon-margin:12.6px;--awb-content-margin:43.2px;--awb-circlecolor:#be976c;--awb-circle-yes-font-size:15.84px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Strategic consulting<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Holistic approach<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Interdisciplinary team for a variety of perspectives<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Process competence between public and private actors<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Political-strategic communication<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Stakeholder management<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Tailor-made and proven participation formats<\/p>\n<\/div><\/li><\/ul><ul style=\"--awb-line-height:30.6px;--awb-icon-width:30.6px;--awb-icon-height:30.6px;--awb-icon-margin:12.6px;--awb-content-margin:43.2px;--awb-circlecolor:#be976c;--awb-circle-yes-font-size:15.84px;\" class=\"fusion-checklist fusion-checklist-2 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon fa-angle-right fas\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Professional project management and project control<\/p>\n<\/div><\/li><\/ul><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:40px;--awb-margin-bottom:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;--awb-margin-bottom:-10px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\"><p>Mission statement of a city:<br \/>\nBuilding blocks of our consulting services<\/p><\/h2><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-right:20px;--awb-padding-left:20px;--awb-bg-color:#f7f7f7;--awb-bg-color-hover:#f7f7f7;--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-title title fusion-title-10 fusion-sep-none fusion-title-text fusion-title-size-five\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h5 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:21;--minFontSize:21;line-height:1.5;\"><strong>Analysis and stocktaking<\/strong><\/h5><\/div><div class=\"fusion-text fusion-text-10\"><p>Review of all relevant existing concepts and documents  <span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\">and synthesis of all cross-departmental objectives and guidelines. Integration of different disciplines and perspectives thanks to an interdisciplinary team. <\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:40px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-right:20px;--awb-padding-left:20px;--awb-bg-color:#f7f7f7;--awb-bg-color-hover:#f7f7f7;--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-title title fusion-title-11 fusion-sep-none fusion-title-text fusion-title-size-five\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h5 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:21;--minFontSize:21;line-height:1.5;\"><b>Participation and feedback loops<\/b><\/h5><\/div><div class=\"fusion-text fusion-text-11\"><p>We involve residents and stakeholders from politics and administration in the process &#8211; via <a href=\"https:\/\/www.stadtmanufaktur.com\/en\/strategic-consulting\/methodology\/participation-and-co-creation\/\">participation formats<\/a> and analog and digital methods. Their feedback in turn influences the development of the mission statement.<\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:40px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-right:20px;--awb-padding-left:20px;--awb-bg-color:#f7f7f7;--awb-bg-color-hover:#f7f7f7;--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-title title fusion-title-12 fusion-sep-none fusion-title-text fusion-title-size-five\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h5 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:21;--minFontSize:21;line-height:1.5;\"><b>Formulating a vision &#8211; as a mission statement foundation<\/b><\/h5><\/div><div class=\"fusion-text fusion-text-12\"><p>Based on the analysis and intensive discussions with you and your stakeholders, we develop a city-wide <a href=\"https:\/\/www.stadtmanufaktur.com\/en\/strategic-consulting\/place-branding\/vision-and-storytelling\/\">vision<\/a> &#8211; inspiring, unifying and, above all, feasible. Our concepts are not for the drawer.<\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:40px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-right:20px;--awb-padding-left:20px;--awb-bg-color:#f7f7f7;--awb-bg-color-hover:#f7f7f7;--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-title title fusion-title-13 fusion-sep-none fusion-title-text fusion-title-size-five\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h5 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:21;--minFontSize:21;line-height:1.5;\"><strong>Overall strategy including targets and measures <\/strong><\/h5><\/div><div class=\"fusion-text fusion-text-13\"><p><span style=\"font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-align: var(--awb-content-alignment); text-transform: var(--awb-text-transform);\">We develop a customized mission statement for your city with guidelines, concrete goals and implementation-tested measures to achieve these goals<\/span><span style=\"text-align: var(--awb-content-alignment);\"><span style=\"font-family: var(--awb-text-font-family);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">. <\/span><\/span><\/span><span style=\"text-align: var(--awb-content-alignment); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">If required, we accompany and <\/span><\/span><span style=\"text-align: var(--awb-content-alignment); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\">support<\/span><span style=\"text-align: var(--awb-content-alignment); font-family: var(--awb-text-font-family); font-size: var(--awb-font-size); font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"><span style=\"font-style: var(--awb-text-font-style); letter-spacing: var(--awb-letter-spacing); text-transform: var(--awb-text-transform);\"> and support you in the implementation and monitoring of the measures.<\/span><\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-bottom:40px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-bottom:80px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-14 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:40px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:1.3;\">Our success stories:<b><br \/>Strategies with a future<br \/><\/b><\/h2><\/div><div class=\"fusion-post-cards fusion-post-cards-1 fusion-grid-archive fusion-grid-columns-3\" style=\"--awb-dots-align:center;--awb-columns:3;--awb-active-filter-border-size:3px;--awb-filters-height:36px;\" data-post-type-label=\"portfolio\"><ul class=\"fusion-grid fusion-grid-3 fusion-flex-align-items-flex-start fusion-grid-posts-cards\"><li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion-flex-column post-card fusion-grid-column fusion-post-cards-grid-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:0;--awb-flex-shrink-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink-small:0;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-margin-bottom:20px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1000\" height=\"748\" alt=\"Stores in Quickborn\" title=\"quickborn-retail-concept- Stadtmanufaktur\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%27748%27%20viewBox%3D%270%200%201000%20748%27%3E%3Crect%20width%3D%271000%27%20height%3D%27748%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/quickborn-einzelhandelskonzept-stadtmanufaktur-e1776424854501.jpg\" class=\"lazyload img-responsive wp-image-14829\"\/><\/span><\/div><div class=\"fusion-title title fusion-title-15 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:var(--awb-color5);--awb-margin-top:0px;--awb-margin-right:30px;--awb-margin-bottom:10px;--awb-margin-left:30px;--awb-margin-top-small:20px;--awb-margin-right-small:30px;--awb-margin-bottom-small:20px;--awb-margin-left-small:30px;--awb-link-color:var(--awb-color5);--awb-font-size:22px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Lato&quot;;font-style:normal;font-weight:700;margin:0;font-size:1em;--fontSize:22;--minFontSize:22;line-height:1.4;\"><a href=\"https:\/\/www.stadtmanufaktur.com\/en\/projekte\/garrel-strategic-retail-concept-for-a-strong-location-2\/\" class=\"awb-custom-text-color awb-custom-text-hover-color\" target=\"_self\">Quickborn: Retail concept with acquisition strategy<\/a><\/h3><\/div><div class=\"fusion-content-tb fusion-content-tb-1\" style=\"--awb-text-color:var(--awb-color7);--awb-font-size:18px;--awb-margin-left:30px;--awb-margin-right:30px;--awb-margin-top:10px;--awb-line-height:1.7;--awb-text-transform:none;--awb-text-font-family:&quot;Lato&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>Quickborn wants to strengthen its city center and local supply locations in a targeted manner. To this end, we are developing a strong retail and gastronomy concept with a clear settlement and acquisition strategy for five central locations in the town. <\/p><\/div><div class=\"fusion-button-wrapper fusion-alignright\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-1 fusion-button-span-no fusion-button-default-type\" style=\"--awb-padding-top:10px;--awb-padding-right:20px;--awb-padding-bottom:10px;--awb-padding-left:20px;--button_accent_color:var(--awb-custom_color_2);--button_border_color:var(--awb-color5);--button_accent_hover_color:#ffffff;--button_border_hover_color:#ffffff;--button-border-radius-top-left:4px;--button-border-radius-top-right:4px;--button-border-radius-bottom-right:4px;--button-border-radius-bottom-left:4px;--button_gradient_top_color:rgba(255,255,255,0);--button_gradient_bottom_color:rgba(255,255,255,0);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color8);--button_font_size:16px;--button_line_height:1.7;--button_typography-letter-spacing:0px;--button_typography-font-family:&quot;Lato&quot;;--button_typography-font-style:normal;--button_typography-font-weight:400;\" target=\"_self\" href=\"https:\/\/www.stadtmanufaktur.com\/en\/projekte\/garrel-strategic-retail-concept-for-a-strong-location-2\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">LEARN MORE<\/span><i class=\"fa-arrow-right fas awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion-flex-column post-card fusion-grid-column fusion-post-cards-grid-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:0;--awb-flex-shrink-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink-small:0;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-margin-bottom:20px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"1000\" height=\"666\" alt=\"Runder Tisch in Aktion: Teilnehmende sitzen zusammen\" title=\"round-table-nightlife-neighborhood-hamburg-stadtmanufaktur-header\" src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/12\/runder-tisch-nachtleben-nachbarschaft-hamburg-stadtmanufaktur-header.jpeg\" data-orig-src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/12\/runder-tisch-nachtleben-nachbarschaft-hamburg-stadtmanufaktur-header.jpeg\" class=\"lazyload img-responsive wp-image-15051\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%27666%27%20viewBox%3D%270%200%201000%20666%27%3E%3Crect%20width%3D%271000%27%20height%3D%27666%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/12\/runder-tisch-nachtleben-nachbarschaft-hamburg-stadtmanufaktur-header-200x133.jpeg 200w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/12\/runder-tisch-nachtleben-nachbarschaft-hamburg-stadtmanufaktur-header-400x266.jpeg 400w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/12\/runder-tisch-nachtleben-nachbarschaft-hamburg-stadtmanufaktur-header-600x400.jpeg 600w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/12\/runder-tisch-nachtleben-nachbarschaft-hamburg-stadtmanufaktur-header-800x533.jpeg 800w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/12\/runder-tisch-nachtleben-nachbarschaft-hamburg-stadtmanufaktur-header.jpeg 1000w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 970px) 100vw, 1000px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-16 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:var(--awb-color5);--awb-margin-top:0px;--awb-margin-right:30px;--awb-margin-bottom:10px;--awb-margin-left:30px;--awb-margin-top-small:20px;--awb-margin-right-small:30px;--awb-margin-bottom-small:20px;--awb-margin-left-small:30px;--awb-link-color:var(--awb-color5);--awb-font-size:22px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Lato&quot;;font-style:normal;font-weight:700;margin:0;font-size:1em;--fontSize:22;--minFontSize:22;line-height:1.4;\"><a href=\"https:\/\/www.stadtmanufaktur.com\/en\/projects\/wilhelmshaven-cultural-strategy-2\/\" class=\"awb-custom-text-color awb-custom-text-hover-color\" target=\"_self\">Hamburg: Round table on nightlife and neighborhoods<\/a><\/h3><\/div><div class=\"fusion-content-tb fusion-content-tb-2\" style=\"--awb-text-color:var(--awb-color7);--awb-font-size:18px;--awb-margin-left:30px;--awb-margin-right:30px;--awb-margin-top:10px;--awb-line-height:1.7;--awb-text-transform:none;--awb-text-font-family:&quot;Lato&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>Hamburg is strengthening the dialog between clubs, neighborhoods and administration with the \"Nightlife &amp; Neighborhood\" round table. We at Stadtmanufaktur are designing the content and coordinating the implementation of the new dialog format. <\/p><\/div><div class=\"fusion-button-wrapper fusion-alignright\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-2 fusion-button-span-no fusion-button-default-type\" style=\"--awb-padding-top:10px;--awb-padding-right:20px;--awb-padding-bottom:10px;--awb-padding-left:20px;--button_accent_color:var(--awb-custom_color_2);--button_border_color:var(--awb-color5);--button_accent_hover_color:#ffffff;--button_border_hover_color:#ffffff;--button-border-radius-top-left:4px;--button-border-radius-top-right:4px;--button-border-radius-bottom-right:4px;--button-border-radius-bottom-left:4px;--button_gradient_top_color:rgba(255,255,255,0);--button_gradient_bottom_color:rgba(255,255,255,0);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color8);--button_font_size:16px;--button_line_height:1.7;--button_typography-letter-spacing:0px;--button_typography-font-family:&quot;Lato&quot;;--button_typography-font-style:normal;--button_typography-font-weight:400;\" target=\"_self\" href=\"https:\/\/www.stadtmanufaktur.com\/en\/projects\/wilhelmshaven-cultural-strategy-2\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">LEARN MORE<\/span><i class=\"fa-arrow-right fas awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion-flex-column post-card fusion-grid-column fusion-post-cards-grid-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:0;--awb-flex-shrink-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink-small:0;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-margin-bottom:20px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none\"><img decoding=\"async\" width=\"1000\" height=\"667\" title=\"anke-harnack-interviewt-clemens-wickler\" src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/anke-harnack-interviewt-clemens-wickler.jpg\" data-orig-src=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/anke-harnack-interviewt-clemens-wickler.jpg\" alt class=\"lazyload img-responsive wp-image-14653\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271000%27%20height%3D%27667%27%20viewBox%3D%270%200%201000%20667%27%3E%3Crect%20width%3D%271000%27%20height%3D%27667%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/anke-harnack-interviewt-clemens-wickler-200x133.jpg 200w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/anke-harnack-interviewt-clemens-wickler-400x267.jpg 400w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/anke-harnack-interviewt-clemens-wickler-600x400.jpg 600w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/anke-harnack-interviewt-clemens-wickler-800x534.jpg 800w, https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2025\/11\/anke-harnack-interviewt-clemens-wickler.jpg 1000w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 970px) 100vw, 1000px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-17 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:var(--awb-color5);--awb-margin-top:0px;--awb-margin-right:30px;--awb-margin-bottom:10px;--awb-margin-left:30px;--awb-margin-top-small:20px;--awb-margin-right-small:30px;--awb-margin-bottom-small:20px;--awb-margin-left-small:30px;--awb-link-color:var(--awb-color5);--awb-font-size:22px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Lato&quot;;font-style:normal;font-weight:700;margin:0;font-size:1em;--fontSize:22;--minFontSize:22;line-height:1.4;\"><a href=\"https:\/\/www.stadtmanufaktur.com\/en\/projekte\/kiel-holtenauer-strasse-we-can-do-kiez-2-2\/\" class=\"awb-custom-text-color awb-custom-text-hover-color\" target=\"_self\">Olympics in Hamburg: Citizen participation on a large scale<\/a><\/h3><\/div><div class=\"fusion-content-tb fusion-content-tb-3\" style=\"--awb-text-color:var(--awb-color7);--awb-font-size:18px;--awb-margin-left:30px;--awb-margin-right:30px;--awb-margin-top:10px;--awb-line-height:1.7;--awb-text-transform:none;--awb-text-font-family:&quot;Lato&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>The City of Hamburg wants to bring the Olympics to the Hanseatic city and is launching a major participation process for citizens. All details on the dialog formats for citizen participation - designed and moderated by our experts. <\/p><\/div><div class=\"fusion-button-wrapper fusion-alignright\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-3 fusion-button-span-no fusion-button-default-type\" style=\"--awb-padding-top:10px;--awb-padding-right:20px;--awb-padding-bottom:10px;--awb-padding-left:20px;--button_accent_color:var(--awb-custom_color_2);--button_border_color:var(--awb-color5);--button_accent_hover_color:#ffffff;--button_border_hover_color:#ffffff;--button-border-radius-top-left:4px;--button-border-radius-top-right:4px;--button-border-radius-bottom-right:4px;--button-border-radius-bottom-left:4px;--button_gradient_top_color:rgba(255,255,255,0);--button_gradient_bottom_color:rgba(255,255,255,0);--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color8);--button_font_size:16px;--button_line_height:1.7;--button_typography-letter-spacing:0px;--button_typography-font-family:&quot;Lato&quot;;--button_typography-font-style:normal;--button_typography-font-weight:400;\" target=\"_self\" href=\"https:\/\/www.stadtmanufaktur.com\/en\/projekte\/kiel-holtenauer-strasse-we-can-do-kiez-2-2\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">LEARN MORE<\/span><i class=\"fa-arrow-right fas awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/li>\n<\/ul><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-16 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-first fusion-column-no-min-height fusion-no-small-visibility\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:33.333333333333%;width:calc(33.333333333333% - ( ( 0px + 0px ) * 0.33333333333333 ) );margin-right: 0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-17 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-no-min-height\" style=\"--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-bg-size:cover;width:33.333333333333%;width:calc(33.333333333333% - ( ( 0px + 0px ) * 0.33333333333333 ) );margin-right: 0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-button-wrapper fusion-aligncenter\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-4 fusion-button-span-no fusion-button-default-type\" style=\"--button_accent_color:var(--awb-color7);--button_border_color:var(--awb-color6);--button_accent_hover_color:#ffffff;--button_border_hover_color:#ffffff;--button_border_width-top:2px;--button_border_width-right:2px;--button_border_width-bottom:2px;--button_border_width-left:2px;--button_gradient_top_color:#ffffff;--button_gradient_bottom_color:#ffffff;--button_gradient_top_color_hover:var(--awb-color8);--button_gradient_bottom_color_hover:var(--awb-color8);\" target=\"_self\" href=\"https:\/\/www.stadtmanufaktur.com\/en\/projects-and-references\/\"><i class=\"fa-arrow-right fas awb-button__icon awb-button__icon--default button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text awb-button__text awb-button__text--default\">To all projects<\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-18 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last fusion-column-no-min-height fusion-no-small-visibility\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:33.333333333333%;width:calc(33.333333333333% - ( ( 0px + 0px ) * 0.33333333333333 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div>\n<div id=\"contact\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-parallax-none nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns lazyload\" style=\"--awb-background-blend-mode:overlay;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:100px;--awb-padding-bottom:100px;--awb-background-color:rgba(65,70,75,0.8);--awb-background-size:cover;--awb-flex-wrap:wrap;\" data-bg=\"https:\/\/www.stadtmanufaktur.com\/wp-content\/uploads\/2021\/07\/scott-graham-5fNmWej4tAA-unsplash.jpg\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-19 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first fusion-no-small-visibility\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:16.666666666667%;width:calc(16.666666666667% - 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