Koblenz: Managing events strategically – and making the most of them
The city of Koblenz is very successful in terms of tourism. This leads to a high utilization of public spaces. An event strategy including a catalog of event criteria now serves as a management tool to influence the quality, number and content of events.
Osnabrück: New event strategy – city as a stage
First the city brand, then the events: On behalf of Osnabrück Marketing, we are developing an event strategy to anchor the new Osnabrück brand in the city - and accelerate decision-making processes.
Flensburg: Profile and events for a sustainable city centre
What makes Flensburg special? - We are using strategy, surveys and participation formats to develop the city center profile for Flensburg. We are also developing a new event and communication concept for the city center.
Reutlingen: Subsequent use concept for Galeria property
What will happen when the department store closes in early 2024? An innovative concepts for key properties of Galeria Karstadt Kaufhof in Reutlingen's city centre.
Karlsruhe: Events for a strong city brand
Which events suit a city? Which ones damage the city brand? - We develop event criteria, new format ideas and an action plan for Karlsruhe. Always in view: What fits the brand essence? How does "city as stage" work?